PPV Landing Page - Instapage Marketing Dictionary

PPV Landing Page

A PPV (Pay-Per-View) landing page is a standalone web page that uses persuasive elements like a countdown timer, testimonials, benefit-oriented copy, and engaging media to convince its visitors to convert on an offer related to a specific marketing campaign. It’s based on the PPV model of advertising in which a business pays for the amount of times their advertisement is shown. That advertisement leads those who click through to the PPV landing page.
Mark Twain

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