Offer - Instapage Marketing Dictionary


In digital marketing, an offer is something like gated content or a free consultation, presented to a visitor in exchange for something in return, like personal information or money. On a lead capture landing page, an offer is presented in exchange for information like name, phone number, and email address. On a sales page, that offer is presented in exchange for money.

Quote Brian Clark Tweet this
Global Search Trend

Related Terms

Ebook Landing Page Gated Content Leads
Sign Up for a 14-day Free Trial

Maximize your ad spend while significantly lowering your cost of customer acquisition.

Get Started