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Key Performance Indicators
DEFINITION
Key performance indicators (KPIs), also known as “metrics,” are performance statistics that indicate how close a company is to achieving their goals. Some common KPIs are net profit, customer lifetime value, and net promoter score (NPS).
“Have a very good reason for everything you do.”
Laurence Olivier
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Related Terms
Data Analytics
Data Visualization
Digital Marketing
Net Promoter Score
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