If you look back at what used to pass for personalization, you may find yourself stifling a laugh. Imagine, this ad once…
Consider the following scenario and see if your digital agency can relate… You set up highly-targeted ad campaigns…
At Instapage we are big advocates of A/B testing; our team frequently runs tests on our PPC ads, post-click landing pages,…
Personalization might be the most overused word in digital advertising. Brands know they need to provide consumers with the…
Advertising audience data has exploded in the past decade with Facebook claiming to have 98 data points on users and Google…
The Instapage team was busy for 2018 conferences and events, and 2019 will be even busier. Last year was an excellent year…
Did you watch the 2018 Winter Olympics? How about the US Open or Australian Open for tennis? If you were watching any of…
It is no secret that work teams are more global than ever. With many stakeholders in multiple time zones, team…
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