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How to Send Traffic to Your Landing Pages Using Twitter Ads
Conversion Optimization

How to Send Traffic to Your Landing Pages Using Twitter Ads

In the first quarter of 2016, Twitter announced some astonishing statistics about advertising on its network. Driven by the…

How Brands, Teams, and Agencies Turn Marketing Fails into Successes
Conversion Optimization

How Brands, Teams, and Agencies Turn Marketing Fails into Successes

He’s a knight and a billionaire, but more than anything else, John Dyson is a failure. In the late 1970’s, he…

6 Signup Page Design Practices for Frictionless Forms
Conversion Optimization

6 Signup Page Design Practices for Frictionless Forms

As a marketer, you probably like to think you understand your prospects well — who they are, how they behave, etc. So…

8 Insurance Landing Page Examples That Generate Maximum Leads
Conversion Optimization

8 Insurance Landing Page Examples That Generate Maximum Leads

There are few things in life you buy hoping to never use. Insurance is one of those things. That’s why marketing and…

Why Instagram Video Ads May Be a Good Fit for Your Brand
Conversion Optimization

Why Instagram Video Ads May Be a Good Fit for Your Brand

Photo ads are slowly going extinct on the world’s premier image-based social network. Out of every 10 Instagram ad…

From Layout to First Click: The Ultimate Landing Page Design Guide
Conversion Optimization

From Layout to First Click: The Ultimate Landing Page Design Guide

Designing a great post-click landing page from scratch can be very challenging if you’re not a designer. The list of…

7 Examples of How Successful Real Estate Marketers Use Landing Pages
Conversion Optimization

7 Examples of How Successful Real Estate Marketers Use Landing Pages

Today, as a real estate professional, if you want to reach potential homebuyers you have to start online. A recent report…

Are the New Google AMP Ads Right for Your Landing Pages?
AMP

Are the New Google AMP Ads Right for Your Landing Pages?

“Page load time is one of the strongest reasons of page bounce,” notes Google in a blog post published late…

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