Google display ad benchmarks show that targeted campaigns underperform with a paltry 0.09% click-through rate. It…
Based on the percentage of U.S. adults who use social media, YouTube has become the world’s largest social media…
When you’ve finished creating valuable content, you need distribution channels to amplify its reach. LinkedIn is, and…
When we think of pain points as advertisers, it’s usually in reference to our customers. These are customer pain…
It’s the tall, slim gateway to your landing page. And if you design it right, you may get your prospects to click…
No matter how much you tout the greatness of your product or service, that alone won’t guarantee success. In the…
It is getting expensive to reach target audiences with paid ads. Facebook CPMs are up 122% year-over-year, business…
The average person spends an average 4.1 hours checking their work email every day — that’s 20.5 hours per…
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