One of the most primitive digital ad formats was the pop-up ad used in the early days of the Internet. Users would see…
Selecting marketing vendors is an essential part of the overall marketing campaign strategy because few companies have the…
Google Ads automated bidding, Smart Bidding, manual bidding — the number of available bidding options available seems…
The advertising market has had to work hard to keep up with the rapid changes in mobile technology. To stay one step ahead…
Back in March, we announced a few 2018 events Instapage was attending and/or speak about post-click optimization. The…
Released in 2016, YouTube bumper ads have given advertisers a creative way to increase brand awareness and reach. However,…
If it’s been a while since you thought about Bing as part of your advertising mix, it’s time you reevaluate.…
The YouTube Masthead is living proof that marketers are still taking advantage of outbound marketing tactics. A YouTube…
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