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Comparing Google Ads vs. LinkedIn Ads & When Its Best to Use Each Ad…
Advertising

Comparing Google Ads vs. LinkedIn Ads & When Its Best to Use Each Ad…

Selecting the right platform is paramount to the success of any digital ads campaign. While it would be convenient if every…

How to Run a Native Advertising Campaign from Start to Finish
Advertising

How to Run a Native Advertising Campaign from Start to Finish

Native ads are advertiser’s new star student. They’re engaging, nondisruptive, and don’t blend into the…

Taboola Webinar Recap: 10 Psychology-Backed Ways to Win with Native Advertising
Advertising

Taboola Webinar Recap: 10 Psychology-Backed Ways to Win with Native Advertising

The American Marketing Association reports that the average American sees 10,000 brand messages each day. A lot of…

How to Find Long-Tail Keywords & Use Them for Better CPC & Results
Advertising

How to Find Long-Tail Keywords & Use Them for Better CPC & Results

With search advertising continually on the rise, high-volume keywords don’t hold as much power as they used to.…

Breaking Down eBay Promoted Listings: How to Get More People to Buy From You
Advertising

Breaking Down eBay Promoted Listings: How to Get More People to Buy From You

The sellers spoke and eBay listened. Brands let the company know that they needed a way to stand out from the competition…

Best Practices to Get Customers to Call You Now with Call-Only Ads
Advertising

Best Practices to Get Customers to Call You Now with Call-Only Ads

With the undeniable growth of mobile usage, advertisers must be equipped to take advantage of the trend. One way is to have…

Breaking Down Bing Ads vs. Facebook Ads & the Pros & Cons of Each…
Advertising

Breaking Down Bing Ads vs. Facebook Ads & the Pros & Cons of Each…

Marketers on a budget should consider comparing Bing Ads and Facebook Ads. The search engine and the social media platform…

5 Reasons Brands Should Consider Ephemeral Content & Best Practices When…
Advertising

5 Reasons Brands Should Consider Ephemeral Content & Best Practices When…

Merriam-Webster defines “ephemeral” as “lasting a very short time.” When we apply this to digital…

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