How to Run a Native Advertising Campaign from Start to Finish
Native ads are advertiser’s new star student. They’re engaging, nondisruptive, and don’t blend into the…
How to Find Long-Tail Keywords & Use Them for Better CPC & Results
With search advertising continually on the rise, high-volume keywords don’t hold as much power as they used to.…
Breaking Down eBay Promoted Listings: How to Get More People to Buy From You
The sellers spoke and eBay listened. Brands let the company know that they needed a way to stand out from the competition…
Best Practices to Get Customers to Call You Now with Call-Only Ads
With the undeniable growth of mobile usage, advertisers must be equipped to take advantage of the trend. One way is to have…
Breaking Down Bing Ads vs. Facebook Ads & the Pros & Cons of Each…
Marketers on a budget should consider comparing Bing Ads and Facebook Ads. The search engine and the social media platform…
5 Reasons Brands Should Consider Ephemeral Content & Best Practices When…
Merriam-Webster defines “ephemeral” as “lasting a very short time.” When we apply this to digital…
13 Interactive Ads That Maximize Engagement with Prospects
People have become so overloaded with ads that they develop mechanisms (like banner blindness) to ignore them. To avoid…
Comparing Twitter Ads vs. Facebook Ads: The Complete Breakdown
Many marketers have experimented with Facebook vs Google ads at one point or another — naturally, since the two are…