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5 Examples of Primary Demand Advertising & What You Can Learn from Them
Advertising

5 Examples of Primary Demand Advertising & What You Can Learn from Them

You’ve perfected a new product or created a new category that’s sure to benefit a large target audience —…

Comparing Google Ads vs. Yelp Ads: Which Platform is Best for Campaigns?
Advertising

Comparing Google Ads vs. Yelp Ads: Which Platform is Best for Campaigns?

When deciding where to run PPC campaigns, Google Ads is typically top of mind for all advertisers. Yet, many find…

60 Software Automation Statistics Every Digital Advertiser Must Keep in Mind…
Post-Click Automation

60 Software Automation Statistics Every Digital Advertiser Must Keep in Mind…

Automation is no longer the future — it’s here now. It’s here to offer incredible value to your business;…

The Evolution of Advertising Software Automation & Where Experts Think…
Advertising

The Evolution of Advertising Software Automation & Where Experts Think…

Advertising has evolved tremendously over the years, as brands and landing page tools continuously adapt to new mediums,…

Direct-to-Consumer Advertising: What Sets It Apart & What are the 3…
Advertising

Direct-to-Consumer Advertising: What Sets It Apart & What are the 3…

New patterns are constantly emerging in the digital advertising landscape, and one of the latest is the shift from an…

Apple Search Ads: 4 Things Advertisers Must Know & 6 Best Practices to…
Advertising

Apple Search Ads: 4 Things Advertisers Must Know & 6 Best Practices to…

One of the biggest game changers in mobile app advertising was launched in 2016: Apple Search Ads. This platform was…

68 Personalization Statistics Every Digital Advertiser Must Keep in Mind
Advertising

68 Personalization Statistics Every Digital Advertiser Must Keep in Mind

By now, if you’re not using personalization to your advantage, you’re in the minority. Advertisers from…

7 Ecommerce Advertising Techniques For 2023 (Examples)
Advertising

7 Ecommerce Advertising Techniques For 2023 (Examples)

In the US, consumers already prefer buying online than in a brick and mortar store. Over half of shoppers say they’d…

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