Dimitrios Papadogonas, CMO of iCracked on Authentic Brand Marketing

Few lifelong marketers have had the chance to work with industry revolutionaries such as Steve Jobs and Richard Branson. Not only has Dimitrios Papadogonas worked with both of them, but his talents brought him to director level position at pivotal moments for both companies, including the launch of both Virgin American Airlines, and Apple RetailSee the full story here

Saranya Babu, VP of Marketing at Instapage on Marketing to Enterprise Companies

Saranya Babu is a product and technical marketing expert who is currently using her talents as the VP of Marketing at Instapage. Her career began as a software engineer and quickly transformed into product marketing as she developed an affinity specifically working with customers and partners. As a product marketer with B2B SaaS companies, sheSee the full story here

Tye DeGrange, Founder and CEO of Round Barn Labs on Growth Marketing as an Agency

Tye DeGrange is the founder and CEO of Round Barn Labs, a growth marketing consultancy based in San Francisco focused on providing “growth as a service” for startups seeking to generate traction. Many marketers get their start in messaging, branding, and the qualitative components of delivering a value proposition to the right audience. However, TyeSee the full story here

Zack Onisko, VP of Growth at Hired on Responsibly Managing Your Paid Acquisition Budget

Zack Onisko is a veteran of the San Francisco Bay Area growth marketing community. For the past 15 years, he has been growing and scaling companies with multiple acquisitions including Creative Market, acquired by Autodesk in 2013, as well as BranchOut, acquired by 1-Page in 2014. The topics discussed in this episode include modern marketing design trends, scalable vs. non-scalable growth, and responsibly managing your advertising budget. See the full story here

Guillaume Cabane, VP of Growth at Segment on Post-Acquisition Personalization and Multi-Touch Attribution

Advertising personalization is important to demonstrating a UVP for your target personas to increasing your conversion rates and your paid media’s ROI. However, maintaining that personalization throughout your funnel and into the product will also improve the customer journey experience and ultimately generate revenue. B2B marketing expert, Guillaume Cabane, VP of Growth at Segment, shares his expertise on post-acquisition personalization and multi-touch attribution. See the full story here

Yuriy Timen, Head of Growth and Marketing at Grammarly on Sequential Advertising and Quality Content

Sequential advertising, aspirational vs. featured focused value proposition, and the value of quality written content are among the topics discussed by Yuriy Timen, Head of Growth and Marketing at Grammarly.. With Yuriy’s expertise, Grammarly bootstrapped its way to over eight million users to become one of the most popular and perhaps the fastest growing Google chrome extensions.
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Andrew Dumont, VP of Marketing at Bitly on Account Based Marketing

Andrew Dumont, VP of Marketing at Bitly, has been on the front lines of digital marketing for the past ten years with companies like Moz and as the entrepreneur in residence at Betaworks, the startup studio behind companies like Digg and Giphy. Join Andrew for a discussion on the importance of sophistication to your marketing campaigns and the current challenges Bitly faces as it promotes its new software solution to an enterprise audience. See the full story here

Tyson Quick, CEO and Founder of Instapage on The Future of Personalized Advertising

Tyson Quick, founder and CEO of Instapage, shares his stories and inspiration as a lifelong marketer who has dedicated his career to creating value for other marketing strategists and practitioners. He also discusses how advertising personalization allows marketers to create more value for their personas and how it makes the internet better as a whole. See the full story here

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