How Moosend vs. Landingi vs. Instapage stack up against each other

Compare Instapage with Moosend and Landingi to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.

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Features that set us apart from Moosend and Landingi.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Autopilot exceeds conversions goals with personalized landings

Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.

Swytch shifts into high gear with Instapage

Vita escalate lead generation efforts and client engagement with Instapage

Vita is a full-spectrum professional brokerage firm in the employee benefits industry

Swytch shifts into high gear with Instapage

CFI Financial Group invests in personalization with Instapage

CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Instapage vs. Moosend vs. Landingi – Which Platform Is Right for You?

Choosing the right landing page builder can feel a bit like assembling your dream team of superheroes—each has their own unique powers and abilities to help you conquer marketing challenges. You need to find the one that not only suits your individual strategy but also enhances your overall performance. In this matchup, we're pitting Instapage, Moosend, and Landingi against each other, examining their features, speeds, usability, support, and pricing options to help you make the best decision for your needs. Get ready for an engaging and informative comparison that brings clarity to your choices and highlights how Instapage empowers marketers to reduce costs, grow conversions, and deliver relevant landing page experiences that increase brand trust, customer loyalty, and conversion rates.

Meet the Frontrunners

In the left corner, we have Instapage, renowned for its powerful landing page features that are designed to optimize conversions and create seamless customer experiences. In the right corner, we introduce Moosend, a versatile marketing automation platform with its own set of tools for creating effective landing pages. And in the final corner, there’s Landingi, which has made a name for itself due to its ease of use and straightforward features tailored for marketers at any level. As we step into the ring, each contender has its strengths and weaknesses, so let’s get ready to explore how they fare against each other as we determine which platform will take home the gold for your landing page needs.

Round One - Feature Showdown

Template Selection and User Experience

Features are the heart and soul of any landing page builder, and our competitors bring distinct offerings to the table. Moosend prides itself on its straightforward and effective landing page builder designed to be user-friendly, which appeals to beginners. It features an array of customizable templates that easily adapt to your brand’s identity. Landingi also provides a good variety of templates and utilizes a drag-and-drop editor, making it simple for anyone to create attractive landing pages quickly. However, these templates may lack the same level of depth and sophistication as those found in Instapage. Got an eye for detail? Instapage not only offers a wider selection but also emphasizes easy customization and integration with other tools for marketers looking to maximize their potential. Each platform has unique templates, but if seamless customization and a focus on conversion rates are your top priorities, Instapage shines brightly.

Instapage: Mastering the Art of Customization and Conversion

Instapage is not just about beautiful templates; it's about empowering businesses with the tools they need for success. It stands out with features like A/B testing, heatmaps, and dynamic text replacement, putting the focus on increasing conversion rates while providing rich insights into customer behaviors. Each function is designed to improve the landing page experience, ensuring that marketers can tailor their content perfectly. Moreover, Instapage's collaboration features enable teams to work seamlessly on projects, fostering innovation and creativity in the process. Featuring a robust analytics suite, Instapage truly partners with its users to help them not only create but thrive in today's competitive marketplace.

Round Two - The Need for Speed and Performance

Imagine you're standing in line at a coffee shop, and it feels like time is crawling. That's what users experience when they encounter slow-loading landing pages. Website speed is crucial for user satisfaction and engagement, and the benefits of fast load times can't be overstated. A well-optimized landing page minimizes bounce rates and enhances user experience, leading to increased conversions. Now, let's look at how each contender tackles the speed issue. Will they impress us, or will we find ourselves waiting in line?

Instapage Advantages:

  1. Consistently high-speed performance across various devices.
  2. Optimized for mobile devices ensuring fast load times.
  3. Efficient code structure to enhance speed.
  4. Advanced hosting capabilities for improved performance.

Moosend Advantages:

  1. Decent load times especially for simple landing pages.
  2. Built-in optimization features to minimize latency.
  3. Integration with fast hosting providers to enhance performance.

Landingi Advantages:

  1. User-friendly interface allowing for quick page setups.
  2. Lightweight templates leading to faster load speeds.
  3. Integration options to enhance speed with third-party apps.

In the competition of speed and performance, Instapage proves to be the ultimate choice. With consistently fast performance, it enables marketers to focus on crafting compelling content without worrying about lagging pages. Moosend and Landingi deliver reasonable speeds as well, but Instapage clearly outpaces them in terms of reliability and overall performance optimization.

Round Three - Navigating Usability and Learning Curves

Navigating a new platform can be intimidating, especially if you’re new to the world of landing pages. Luckily, each competitor recognizes this challenge and strives to create an intuitive experience. Moosend stands out as the easiest to pick up and understand, catering to novices with its simple setup and navigational design. Landingi follows closely, allowing users to quickly familiarize themselves with its features and dive right into landing page creation. Meanwhile, Instapage also provides a user-friendly experience but is loaded with advanced features that might take a little more time to master. However, once you get the hang of it, the possibilities for customization and optimization are unmatched. Overall, all three platforms encourage users on their journeys to becoming proficient landing page creators, but feature-rich Instapage may require a slightly longer learning curve for those seeking to use its full potential.

Round Four - Customer Support Teams

In the world of digital marketing, solid customer support acts as a safety net when you're struggling to solve an issue. Moosend shines with its comprehensive support options, offering chat, email, and a rich knowledge base filled with tutorials. Landingi also provides multiple support avenues along with community forums where users can engage and share tips. Instapage rounds out the trio with a robust knowledge base, FAQs, and exceptional live chat support. While each platform offers reliable assistance, Instapage stands out by providing timely and dedicated support designed to help marketers succeed. Each platform's support team is akin to loyal sidekicks ready to help get you back on track.

Round Five - A Look at Pricing Structures

When it comes to pricing, every marketer is looking for value without compromising quality. Moosend offers a range of flexible pricing tiers that accommodate small to mid-sized businesses, providing essential features at competitive rates. Landingi comes with pricing plans that cater well to users who prefer an all-in-one solution without the cost of additional tools or integrations. Although Instapage has a higher price point, it effectively justifies this with its advanced features designed for serious marketers who need optimization and customization capabilities that drive significant results. Remember that while the initial cost is important, the long-term value gained from conversion rates and improved ROI should always factor into your decision.

As we wrap up our comparison of Instapage, Moosend, and Landingi, it’s evident that each platform has unique advantages tailored to different needs. With Instapage offering robust features that enhance brand trust and conversion rates, it's hard to ignore its potential for marketers. Ultimately, your choice will depend on your individual needs—be it ease of use, customer support, or budgetary considerations. We encourage you to explore each option and take Instapage for a trial spin; it may just be the tool you need to elevate your marketing strategy.

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