Marketing Trends - Instapage Blog
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Marketing Trends

Multi-Channel Marketing: How to Create an Effective Strategy

From 2010 to 2014, the average number of channels used before conversion rose from 1.25 to 3.25. Shoppers aren’t only…

Conversion Optimization

How Social Media Customer Success Impacts Retention

Over 1 million people view tweets about customer service every week and roughly 80% of them are negative. Additionally, 81%…

Marketing Trends

Brand Authenticity: 5 Examples of Companies Making a Profit While Being…

Imitation might be the sincerest form of flattery, but it won’t serve your brand well. Brand authenticity is…

Marketing Trends

Collaboration in the Workplace: 8 of the Best Ways to Improve Communication…

If you sat down with business leaders from across the country and asked about the key to their success, the odds are that…

Marketing Agency Tips

9 New Business Trends: How They Affect Digital Agencies

Digital marketing is always evolving. Meaning it’s vital to a marketing agency’s longevity that they keep up…

Marketing Trends

4 Business Collaboration Trends That Are Changing the Way We Do Business

Innovative business collaboration techniques can improve your company’s productivity by 20 to 30%. In a competitive…

Marketing Trends

Trends In the Modern Workplace: Is Your Business Up With the Times?

Before business casual was introduced in the 1990s, the workplace was a rigid place where employees conformed to cultural…

Marketing Trends

The Best Digital Marketing Trends of 2016 & Predictions for 2017 [Video]

In late December 2015 we debuted a video we called Modern Marketing Trends. That inaugural video was a tongue-in-jowl look…

A/B Split Testing

How Closed Captioning Facebook Videos Can Improve Viewership

According to research from Facebook, there’s a chance nobody understands the videos you post to the social network.…

Marketing Trends

6 Web Design Trends That Are Changing the Look of Marketing

A lot of significant events happened in 2010. The world’s tallest building officially opened in Dubai, Space X…