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Advertising Personalization

Retargeting Management Made Easy: How to Use Perfect Audience

If retargeting ad campaigns are part of your digital strategy (and by now they should be), you need control, transparency, …

Advertising Personalization

Why You Should Use the Twitter DM Button to Interact with Customers

“Better late than never” seems to be Twitter’s mindset when it comes to messaging trends. Toward the end …

Advertising Personalization

How to Use AdRoll to Create Better Performing Advertisements

AdRoll is a performance marketing platform that has evolved over the last 10 years using the largest advertiser data co-op …

Advertising Personalization

In-Image Advertising 101: How to Use It to Promote Your Message

As the digital marketing landscape evolves, it’s become evident that including images in your marketing strategy is …

Advertising Personalization

10 Credit Card Landing Page Examples That Show the Importance of Personalization

Credit cards can be found in about 70% of Americans’ wallets today. Since the U.S. Census Bureau’s population …

Advertising Personalization

How to Use Photography in Advertising to Engage and Inspire Your Audience

Advertising and photography have long been linked with each other. In fact, it’s been nearly a century since …

Advertising Personalization

Pinterest Ads: Why You Should Use Them, Best Practices & More

Pinterest has long sought to position itself among promoters as a practical elective to other well-established social media …

Advertising Personalization

What You Need to Know to Start Using AdWords Ad Customizers

Although AdWords ad customizers have been around a few years, the introduction of user-friendly “IF” …

Advertising Personalization

The Amazon Ad Blitz: How Amazon Is Conquering the Advertising World

Amazon has become the largest online retailer in the world and shows no signs of slowing down. The company is currently on …

Advertising Personalization

The Advertising Stack to Power Your $1M Ad Spend [New Ebook]

To complete your ad stack in 2018, you need to know the best platforms available to you. Yet with the marketing tech …