Design Categories

Find Your Feature

Instapage provides the features you need to turn clicks into more conversions.

New Features

Advertising

Advertising Attribution Solution

Advertising Attribution Solution

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Directly integrate with Google AdWords and Analytics for easier attribution and make real-time cost-per-visitor and cost-per-lead metrics visible right in the Instapage platform. Then, pass lead metadata down to your CRM or marketing automation system.

Advanced Google AdWords & Analytics Integrations

Advanced Google AdWords & Analytics Integrations

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Track landing page and variation performance by directly connecting your subaccounts or individual landing pages to your Google AdWords and Analytics accounts.

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Fast Page Loading

Fast Page Loading

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Worldwide CDN, dual cloud infrastructure on both Amazon and Google, and advanced image optimization algorithms ensure quick page load speeds.

Unlimited A/B Split Testing

Unlimited A/B Split Testing

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Optimize your landing pages for conversions with A/B testing. Track visitor behavior, test variations with new elements, layouts, and/or designs, and increase your conversion rates.

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Heatmaps

Heatmaps

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Heatmaps provide detailed insights how your visitors interact with your landing pages. This better informs you on what page elements to A/B test.

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Drop-In Pixel Tracking

Drop-In Pixel Tracking

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Use drop-in pixel tracking to track external conversions or for retargeting visitors who don’t convert on your landing page.

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Dynamic Text Replacement

Dynamic Text Replacement

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Quickly improve PPC performance by matching copy to your visitor’s search.

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Tag Manager

Tag Manager

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Easily manage and edit marketing tags, or tracking pixels, to quickly update AdWords, Google Analytics, and 3rd party tags — all without a developer.

Page Grouping for Campaign Management

Page Grouping for Campaign Management

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We’ve simplified campaign management. PPC marketers can quickly build ad groups for their different ad channels, products, features, and demographics.

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Mobile-Responsive Pages

Mobile-Responsive Pages

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Generate mobile-responsive landing pages in just one click. Increase conversions by creating the ideal mobile experience for your visitors, without using a developer.

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Instapage Builder

Instablocks™

Instablocks™

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Quickly build hundreds of personalized landing pages by using individual page blocks that you can customize, save, and reuse. Choose from a selection of pre-designed block templates, like headers, footers, testimonials, and more, or create your own custom blocks from scratch. For managing and updating global templates in a single click, check out Global Blocks, part of our Enterprise plan.

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The Industry’s Best Landing Page Builder

The Industry’s Best Landing Page Builder

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Employ our fully customizable builder to create stunning, conversion-friendly landing pages. With contextual element editing, over 5,000 fonts and 33 million images to work with, the Instapage landing page builder takes the pain out of producing on-brand, conversion-friendly landing pages.

Customizable Templates

Customizable Templates

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No matter what kind of campaign you’re creating, our 200+ fully customizable and optimized templates are designed to increase your conversions.

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Mobile-Responsive Pages

Mobile-Responsive Pages

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Generate mobile-responsive landing pages in just one click. Increase conversions by creating the ideal mobile experience for your visitors, without using a developer.

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Widgets

Widgets

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Effortlessly add layers of functionality to your landing pages with widgets.

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Custom Code Editing

Custom Code Editing

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Create specialized customizations with Javascript, HTML/CSS, or third party scripts. Use custom code editing to drop in tags as needed for remarketing and conversion tracking.

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Image Manager

Image Manager

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Add and edit your own photos in the Instapage landing page design tool to further personalize your promotion or offer. We’ve updated image editing features to include:

  • Easy folder organization allows you to arrange and locate images within vast image collections
  • Scroll through hundreds of photos in seconds
  • Click images to upload

Page Version History

Page Version History

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Restore earlier versions of a landing page for peace of mind when creating, designing, or editing.

Template Upload / Download

Template Upload / Download

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Quickly and easily upload templates from ThemeForest (or create your own from scratch). Download to share your landing page designs with the world.

Thank You & Confirmation Pages

Thank You & Confirmation Pages

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Let your newest subscribers know you appreciate their interest after they have submitted their information in your opt-in form with an on-brand thank you page.

Design

Alignment, Grouping, & Distribution

Alignment, Grouping, & Distribution

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Like your favorite design tool, Instapage allows you to easily group elements, align elements or groups of elements, and distribute them as needed, for pixel-perfect landing pages.

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Edge Measurement

Edge Measurement

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Precisely align an element or group of elements to other page components or page boundaries to maintain consistent padding, balance, and symmetry.

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Bigstock Image Library

Bigstock Image Library

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Access over 33 million images from Bigstock's Image Library.

Custom Fonts (Google & Typekit)

Custom Fonts (Google & Typekit)

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Custom fonts enable you to showcase your brand’s identity. Instapage is the only platform that provides access to 5,000+ premium Google & Typekit Webfonts — nearly 100 times more font choices than every other landing page software on the market.

Axis Lock

Axis Lock

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Lock an element or group of elements so that they only move within the horizontal or vertical axis for exact alignment.

Parallax Scrolling

Parallax Scrolling

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Parallax scrolling is just one of the advanced modern design features that come as ‘standard equipment’ in the Instapage design environment.

Keyboard Shortcuts (a.k.a. “Hotkeys”)

Keyboard Shortcuts (a.k.a. “Hotkeys”)

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Perform common or repeated actions using a familiar combination of keys for quick access to a particular functions within the Instapage builder.

Lead Capture

Form Builder

Form Builder

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Add customizable forms with multiple fields, drop-down lists, or radio buttons in a just few clicks.

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Multi-Step Forms

Multi-Step Forms

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Easily collect additional information from your prospect by turning complex forms into multiple steps. Reduce friction points and get users to engage with your brand.

Lead Notifications

Lead Notifications

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Receive an email and dashboard notification when you generate new leads.

Lead Routing

Lead Routing

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Connect forms to as many integrations as you’d like to route leads to multiple tools.

Lead Backups

Lead Backups

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Automatically backup your leads for download or import into other tools.

Customizable Confirmation Messages

Customizable Confirmation Messages

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Customize the confirmation message that appears when visitors complete your form.

Digital Asset Delivery

Digital Asset Delivery

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Save yourself a step by setting up an automatic digital asset delivery system. With a few clicks you can ensure that when your lead opts-in for the offer, it’s made available to them for immediate download.

Two-Step Opt-In

Two-Step Opt-In

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Unclutter your landing page and focus your visitor’s attention with a pop up two-step opt-in form that appears when triggered.

Exit Intent Popups & Lead Capture Forms

Exit Intent Popups & Lead Capture Forms

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Create customizable pop-ups based on specific triggers with OptinMonster, the leading provider of exit intent popup software, to maximize conversion rates on your landing pages. OptinMonster account and additional cost per month is required. Learn more here.

Optimization

Advertising Attribution Solution

Advertising Attribution Solution

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Directly integrate with Google AdWords and Analytics for easier attribution and make real-time cost-per-visitor and cost-per-lead metrics visible right in the Instapage platform. Then, pass lead metadata down to your CRM or marketing automation system.

Unlimited A/B Split Testing

Unlimited A/B Split Testing

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Optimize your landing pages for conversions with A/B testing. Track visitor behavior, test variations with new elements, layouts, and/or designs, and increase your conversion rates.

Learn more
Heatmaps

Heatmaps

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Heatmaps provide detailed insights how your visitors interact with your landing pages. This better informs you on what page elements to A/B test.

Learn more
Drop-In Pixel Tracking

Drop-In Pixel Tracking

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Use drop-in pixel tracking to track external conversions or for retargeting visitors who don’t convert on your landing page.

Learn more
Dynamic Text Replacement

Dynamic Text Replacement

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Quickly improve PPC performance by matching copy to your visitor’s search.

Learn more
Tag Manager

Tag Manager

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Easily manage and edit marketing tags, or tracking pixels, to quickly update AdWords, Google Analytics, and 3rd party tags — all without a developer.

Page Grouping for Campaign Management

Page Grouping for Campaign Management

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We’ve simplified campaign management. PPC marketers can quickly build ad groups for their different ad channels, products, features, and demographics.

Learn more
Real Time Reports

Real Time Reports

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Get real-time data, over any time period, across all your devices, anytime.

Integrations & Publishing

Integrations Overview

Integrations Overview

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Easily integrate Instapage with today’s most-used, third-party advertising, analytics, CRM, email marketing, and marketing automation platforms.

See all of the integrations here.

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Publishing to Unlimited Domains

Publishing to Unlimited Domains

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Unlike other landing page platforms, Instapage allows you to publish pages to as many unique domains as you or your client’s need.

Publishing to WordPress, Drupal, or Custom Domains

Publishing to WordPress, Drupal, or Custom Domains

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Publish to any domain, whether it's running on WordPress, Drupal, or is a custom domain.

Team & Agency Management

Private and Secure Subaccounts

Private and Secure Subaccounts

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Subaccounts can be used for separate teams within a marketing department or for agency clients. Keep pages and account details separate for ultimate control.

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Advanced Subaccount Permissions and Privacy

Advanced Subaccount Permissions and Privacy

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Organize team workspaces, better manage team interactions, and maintain client privacy by inviting team members to specific subaccounts. You can quickly grant access to publishing domains to specific subaccounts, manage custom integrations and, securely publish to an external CMS via a token system.

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Read-Only Team Members

Read-Only Team Members

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Sharing your work with a team or clients no longer means passing your login information. With Instapage, you can easily provide read-only access to the right team members or stakeholders, for the right landing pages.

Multi-User Capability

Multi-User Capability

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Multi-user capability makes for effortless collaboration, no matter where your team members or clients are located. Maximize conversions by inviting your copywriters, contractors, in-house designers, stakeholders, and more to work together in real time.

Audit Log

Audit Log

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Troubleshoot issues and manage account security by tracking account history.

Security & Support

Single Sign-On (SSO) with Okta and OneLogin

Single Sign-On (SSO) with Okta and OneLogin

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Sign on to Instapage via your organization's Okta or OneLogin instance. Manage all your permissions in one place, verify trusted users, and have a single source of truth.

Sign On with Google

Sign On with Google

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Sign on to Instapage via your Google account and credentials. Verify trusted users and have a single source of truth.

24/7 Customer Support

24/7 Customer Support

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The expert support team at Instapage can answer your questions. Submit a ticket or reach out on live chat.

Chat & Email Support

Chat & Email Support

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Instapage’s #1 Ranked Customer Success Team is on duty 24/7, which means all help tickets get a response in record time. Having trouble setting up a domain or adding HTML code? Send us a message and your problem will get solved quickly with ease. Don’t have time to wait for an email? Log into your Instapage account and visit your dashboard. You will find the live chat widget on the bottom-right side of the screen.

SSL Certificates

SSL Certificates

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Verify that all interactions are secure and encrypted so visitors willingly enter their information knowing that their privacy will not be compromised.

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Fast Page Loading

Fast Page Loading

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Worldwide CDN, dual cloud infrastructure on both Amazon and Google, and advanced image optimization algorithms ensure quick page load speeds.

Server Up Time

Server Up Time

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Dual Amazon + Google cloud server redundancy equals a near perfect uptime (99.9999) and means your campaigns are capable of converting 24/7.

Global Data Centers

Global Data Centers

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Instapage has servers across North America, Europe, and Asia to ensure and deliver the fastest possible page loads no matter where you are.

Enterprise

AMP Landing Pages

AMP Landing Pages

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Build mobile pages that load instantaneously, create a better browsing experience, and drive more conversions with Google AMP-powered landing pages. Instapage has the only builder that allows you to create landing pages using the AMP framework, no developer required.

Global Blocks

Global Blocks

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Manage global templates effortlessly to ensure all pages are brand compliant. Build custom, on-brand Instablocks like header, footer, or product blocks to use across hundreds or thousands of pages. Then, edit a block once and have your changes reflected on every page the block appears.

Customized Plans

Customized Plans

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Need more landing pages, team members, subaccounts, or visitors per month? Or have any other custom needs? Leverage the customized functionality and advanced features and security available on our Enterprise plan.

Dedicated Customer Success Manager

Dedicated Customer Success Manager

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Rely on a dedicated Customer Success Manager who will be an extension of your team.

Migration Services

Migration Services

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We'll provide customized, one-on-one onboarding, implementation, and landing page migration services to ensure you get faster time to value.

Advanced Google AdWords & Analytics Integrations

Advanced Google AdWords & Analytics Integrations

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Track landing page and variation performance by directly connecting your subaccounts or individual landing pages to your Google AdWords and Analytics accounts.

Learn more
Expert Design Reviews

Expert Design Reviews

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Our conversion optimization articles and customer support team can educate you on landing page best practices and A/B testing tips. Even with advanced support, sometimes that still may not be enough to build a perfectly optimized page that will convert. Premium Instapage users can take advantage of a template design review. Each review is a comprehensive look at over 30 design and conversion techniques with suggestions for improvement from one of our Conversion Experts.

Professional Services

Professional Services

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Leverage our team for any custom needs such as landing page creation, custom functionality, design services, managed optimization services, and more.

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Phone Support

Phone Support

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Phone support is available for customers who sign up for our Enterprise Plan. Get any question answered or any issue resolved, instantly.

Collaboration Solution

Collaboration Solution

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This is the industry’s first, and only, fully integrated Collaboration Solution. Collaborate directly with teammates and clients in real time to streamline the design review process. Get your pages created, reviewed, published, and converting faster.

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Get Started Now

Try the most powerful all-in-one landing page solution today. Start a 14-day free trial, no credit card required, or schedule a demo to learn more about the Enterprise plan.

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